Our work
Circle in the Square
What We Did
The Washington DC based child and adolescent therapy group practice needed an identity and website that worked for the kids, as well as the parents. A cool, calm color scheme was chosen to give an immediate sense of relaxation to the visitor, and we added the circles to give a touch of fun.
The Problem it Solved
Potential clients feel a sense of confidence and trust with a professional brand presentation and an orderly website. Clients can now find information at a glance, including program information and schedules. The SEO behind the scenes is bringing searches to them, increasing their practice. Now, that’s good therapy for a website.
The design for Circle in the Square had to appeal to the kids as well as the parents. The color scheme is relaxing, and the circles reflect the brand identity and add a little fun.
The images of kids rotate with philosophy statements about their practice, eliminating long blocks of text and making their "Mission Statement" bite-sized and a standout.
The sub pages are clean, clear and display essential information on every page, making it easy for frazzled parents and kids to find what they need.
The logo had to have a circle, and had to be a square. But the of-center circle shows the doctors think a little bit different. And they do.
